Wine Business Seminar
SERIOUS CONVERSATIONS. ENGAGED PARTICIPATION. MEANINGFUL CONNECTION.
More than a conference. An engaging, interactive, full-day seminar addressing real-world industry challenges through candid discussion and structured networking, alongside traditional presentations from top industry leaders and veterans.
MAY 21, 2026 | THE FLAMINGO, SANTA ROSA | 7 CPE CREDITS
Real industry insight. Real conversations. Real connection.
The wine industry is filled with conferences, tastings, and panels.
What’s missing is a space for honest dialogue about the real decisions businesses are facing every day,
Sales and marketing strategy. Systems and technology effectiveness. Mergers, acquisitions, and transitions. Generational tastes causing shifts in consumption behavior.
This seminar was built to move those conversations forward – not just at a 10,000-foot view, but at the practical level, where decisions are made.
Structured. Engaging. Interactive.
This is not a passive, sit-and-listen event. We don’t want you just to absorb information; we want you to engage with it, question it, and discuss it with other industry professionals in the room.
This seminar is intentionally designed to combine:
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- High-level keynote presentations
- Interactive panels with built-in Q&A
- Designated roundtable discussions
- Guided professional tasting
- Facilitated networking time
Designed for Wine Industry Leaders & Professionals
This seminar is built to bring together individuals actively shaping the wine industry, including, but not limited to:
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- Winery owners and principals
- Executive leadership teams
- Finance and accounting professionals
- Sales and distribution leaders
- Marketing and branding strategists
- Operations and systems managers
- Industry advisors and consultants
Meet Your Speakers.
KAREN MACNEIL
Keynote Speaker
Author of The Wine Bible
NOVA CADAMATRE
Master of Wine
TONY CORREIA
Vineyard/Winery Valuer
TONY GLORIOSO
Wine Sales & Marketing Executive
MARIO ZEPPONI
Managing Director, BMO Capital Markets
Practical insight. Not just inspiration.
By the end of the day, you will leave with:
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- Clearer frameworks for sales and marketing strategy
- Perspective on mergers, acquisitions, and ownership transitions
- Insight into general trends impacting demand
- Practical understanding of systems and operational decision-making
- A structured approach to professional wine evaluation
- Meaningful connections with experienced industry peers
At a Glance
8:30 – 9:00 |
Breakfast & Network
9:00 – 10:00 |
Keynote: Karen MacNeil
10:00 – 11:00 |
Sales & Marketing: Tony Glorioso and Panel
11:00 – 12:00 |
Practical Winetasting: Nova Cadamatre MW
12:00 – 1:00 |
Lunch & Networking
1:00 – 2:00 |
Mergers & Acquisitions: Mario Zepponi and Panel
2:00 – 3:00 |
Land Valuation: Tony Correia
3:00 – 4:00 |
Systems, IT, & Winery Accounting Systems: Panel
4:00 – 5:00 |
Happy Hour/Roundtable
Schedule is subject to change before May 21st.
Continuing Professional Education
This seminar qualifies for 7 NASBA CPE credits for CPAs. When you register, simply note that you are a CPA in the order form, and you will receive a digital certificate of completion for having attended the seminar.
Reserve your seat today.
To preserve quality of discussion and meaningful interaction, attendance is limited.
The investment is $500 per attendee, which will include the full-day seminar, a light welcome breakfast, a buffet lunch, a full guided tasting of eight different wines, and a closing happy hour/roundtable.
The current Early Registration Rate is $300, through April 23rd.
A Wine Business Seminar for the Wine Industry
Serious conversations.
Engaged participation.
Meaningful connection.
More than a conference.